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August 2022

 

Third Edition 2022

Welcome to the August edition! Just over halfway through the year and much has happened in the tobacco space. Since our last edition, we have launched our new ‘Worried About You’ Campaign, supported the City of Vincent in developing their Smoke-Free Town Centre Initiative, and launched a video showcasing how our Make Smoking History program supports people accessing community, health, and corrective services to reduce and quit smoking. There has also been a lot of media attention surrounding e-cigarette use including the launch of a new anti-vaping education campaign in Western Australian schools.  Scroll further to find out more and stay up-to-date on tobacco-related news.

 
 
 
Youtube preview image of 'Worried About You' TV ad

'Worried About You' campaign 

In a bid to prompt people who smoke to quit, we launched a new emotive campaign ‘Worried About You’ across Western Australia on Sunday 26 June 2022. 

This campaign focuses on a daughter who is worried about her father becoming ill from smoking. The television advertisement uses a powerful story to remind people who smoke to think about how the habit affects their loved ones.

To complement this campaign, we developed a new interactive Quit Planner to equip people who smoke with all the best tips to quit smoking and stay quit for good.

Check out our best tips to quit
 
 
 
October calendar with other household items

WA Symposium alert- Save the date!

We are proud to announce that we will be hosting a symposium entitled 'Reinvigorating tobacco control in the COVID era and beyond' on 11 October-12 October.

This symposium aims to sharpen the focus on evidence-based strategies relating to tobacco control and novel tobacco products in WA. We will bring together experts including keynote speaker and AMA Gold Medal recipient Prof. Emily Banks (Australian National University), policy specialists and public health practitioners to revitalise tobacco control efforts in WA and promote positive coverage for a collective approach to accelerate progress.

Keep an eye out for an Eventbrite invitation, but for now,  please save this in your calendar! 

Save the date
 
 
 
Person holding e-cigarette

E-cigarettes uptake on the rise across Australia

The growing concern of e-cigarette use has been prominent in the media lately. These concerns have prompted the McGowan government to launch a new anti-vaping campaign in schools.

Cancer Council are calling for the following:

  1. Strengthen enforcement at the border to stop the flood of illegal e-cigarettes into Australia.
  2. Expand compliance programs to seize illegal nicotine e-cigarette products and deter non-pharmacy retailers from unlawfully supplying them.
  3. Strengthen WA legislation to explicitly prohibit the sale, supply, advertising and promotion of e-cigarette devices and components (other than in accordance with the TGA approach).
  4. Prohibit the use of e-cigarettes in places where tobacco smoking is prohibited in WA.

Other recently published articles:

  • School staff perceptions of the nature and consequences of students’ use of e-cigarettes. 
  • Nicotine delivery and cigarette equivalents from vaping a JUUL pod.
 
 
 
Cover of MJA Supplement

Community‐based research during COVID‐19: the Which Way? study

The Which Way? study is an Indigenous-led study aiming to empower and support Aboriginal and Torres Strait Islander women to be smoke-free. Authors find preferred smoking cessation support strategies in Aboriginal & Torres Strait Islander women include face-to-face support at Aboriginal health service (73.4%), online support (38.8%), and phone support (34.8%).

Listen to Dr Michelle Kennedy and Dr Raglan Maddox talk about supporting Aboriginal and Torres Strait Islander women to live smoke-free.

Read the whole MJA Supplement
 
 
 
Person breaking cigarette

New Zealand’s tobacco endgame

New Zealand’s plan to be smoke-free by 2025 is one step closer to becoming reality. The bill’s 3 strategies include:

  1. Reducing nicotine content in tobacco so it is no longer addictive (“denicotinisation” or “very low nicotine cigarettes” (VLNC)).
  2. 90% to 95% reduction in the number of shops that can sell tobacco.
  3. Making it illegal to sell tobacco to people born in 2009 or later (creating a “smoke-free generation”).

Modelling shows the bill has potential to reduce health inequities, add an extra 600,000 “health-adjusted life years” lived, reduce future health expenditure, and increase income productivity of New Zealanders.

Read more
 
 
 
No smoking sign in front of city skyscraper

Time for renewed national anti-smoking campaign

A new Daffodil Centre study found almost one in five cancer deaths in Australia will be directly attributable to smoking from 2020-2044. That’s 250, 000 expected smoking-related cancer deaths. The time is now to revive Australia's National Tobacco Campaign. 

Read more
 
 
 
Cigarette packets with proposed health-related messages

Canada's new proposed health warning regulations

Canada has proposed new health warnings to complement their plain packaging requirements. The warnings on each cigarette “will help ensure that these essential messages reach people, including the youth who often access cigarettes one at a time in social situations, sidestepping the information printed on a package.”

Read more
 
 
 
Australian Institute of Health and Welfare Logo

Latest report on Australia’s attitudes and perceptions towards drugs by region

In 2019, most people supported government policies to reduce tobacco use. There was highest support for measures that protected young people and minors.

Measures to increase tax on tobacco products had the highest level of opposition. Support for tobacco policies was high across most regions.

Around 7 in 10 (69%) people thought the use of e-cigarettes should be restricted in public places and have similar restrictions to traditional cigarettes. 

Explore the interactive data map by region
 
 
 
Trophy with stars and confetti

Awards and recognition

Congratulations to our tobacco control colleagues for their outstanding contribution and achievements in the field!

  • Kylie Lindorff (WHO Western Pacific Region Award)
  • Dr Ruth Shean, Dr Michelle Scollo, & Todd Harper (2022 Queen’s birthday honours)
  • Prof. Emily Banks (AMA Gold Medal)
 
 
 
Cover of Quit Smoking Weapons of Mass Distraction book

One for your reading list!

Simon Chapman’s recently published book talks of the rise of assisted quitting: a multi billion-dollar industry promoting what Simon calls “weapons of mass distraction”. He puts forth actionable policy solutions to make positive change and help smokers quit for good.

Read Quit Smoking Weapons of Mass Distraction
 
 
 
 
 

Subscribe today!

Make Smoking History produces three different communications throughout the year:

  • Tobacco Toolbox - this includes tobacco control news, reports and resources.
  • Campaign Update - learn more about upcoming mass media campaigns.
  • Make Smoking History For Everyone e-news - this includes updates for the community and health services sector.

If you would like to subscribe to one or more, email MakeSmokingHistory@cancerwa.asn.au.​

 
 
 
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