PLUS B+L Webinar and New Brands available on ProSupply
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INTRODUCTION
The Time is Now
If our COVID experience has taught us something, it’s how much we rely on access to digital information for just about everything. In fact, the world took a quantum leap in digital adoption in just a few months in 2020!
It’s no surprise that digital marketing continues to increase in importance for just about every business, regardless of size, to attract, convert and retain consumers. Over this month, we will be focusing on important aspects of every practice’s digital marketing strategy and providing advice on how to best achieve optimal results.
Hit play to watch ProVision’s Marketing Manager, Sarah O’Connor, talk about the latest research and the topics we’ll be covering in the weeks ahead.
PROVISION CONSUMER RESEARCH
Impact of Digital on Optometrist Selection and Purchase
7 in 10 Australians would use digital touchpoints to select their optometrist, and 70% of these would purchase in the same practice. Our latest research gives you all the reasons you need to take your digital marketing to the next level.
EYECAREPRO WEBINAR
Outsource Your Digital Marketing
ProVision’s partnership with EyeCarePro brings your practice a proven website solution that delivers digital marketing results, visibility on these results and tailored advice from an Australian based Digital Marketing Specialist.
Register for our webinar on April 6th at 6pm AEST, to find out how you benefit from ProVision’s exciting new partnership with EyeCarePro, specialists in eye care digital marketing.
PROVISION SUPPLIER SURVEY
Supplier Partner Practice Survey
Every year ProVision asks all practices to provide feedback on our appointed Preferred Supplier Partners, to help ensure that all products and services meet the needs of ProVision practices. Please take a few minutes to complete the survey and help us to refine the supplier value proposition for 2022 so that we can continue to provide valued feedback at supplier meetings. Your feedback is the best way of recognising supplier value and areas for improvement so please complete and submit the survey before Wednesday 30 March. Thanks in advance for your assistance.
PROVISION SUPPLIER WEBINAR
Comfort, Vision & Eye Health to See Better and Live Better
Join in to discuss the importance of comfort, vision and health in Bausch + Lomb Biotrue and ULTRA family of products and earn up to 1.75 Clinical CPD Points. Throughout this webinar, explore Bausch + Lomb's history of innovation, focusing on contact lenses and lens care products.
Click below to register to attend this event and nominate your preferred session from the two available - Wednesday 2 March at 7:30pm AEDT or Wednesday 9 March at 6:30pm AEDT.
If you have any questions regarding this event, please contact your local Bausch + Lomb representative.
SUPPLIER PARTNER
NEW Albert I’m Stein!
Frame Etc is delighted to introduce the frame brand Albert I’m Stein. Created by Polish designer Diego Kim (who has a background in chemistry and physics), the collection is vibrant, progressive, and stimulating, and brings a point of difference to the Australian market.
Diego has a passion for fusing Mazzucchelli acetate and titanium which is very difficult to do well, but he prides himself in this area and you see this in the quality of this combination within the collection.
This is truly premium eyewear that dedicates itself to highly confident and smart individuals, with a touch of elegance thrown in for good measure!
To make an appointment to see this brand, contact your local Frames Etc sales representative or call Frames Etc on 1800 708771.
SUPPLIER PARTNER
Welcome back Humphreys and Titanflex!
ProVision is pleased to advise that supplier partner VMD is the new distributor for both Humphreys and Titanflex (both brands were originally with European Eyewear and have most recently been distributed by Pelure).
Both brands come with a two-year warranty (including stock sold by the previous distributor) and a 2:1 stock rotation (also includes any older frames supplied by the previous distributor).
Both brands will also be available as Supply and Fit via ProSupply, with frame stock warehoused in Australia (we are still building our levels as the initial sell-in has exceeded expectations). Images can be supplied for warranties instead of sending frames back to make things easier for ProVision practices. Competitive pricing and trading terms can be found in the Supplier Booklet tab on ProSupply.
For more information contact your local VMD sales representative or call 07 5594 9845. You can also email orders@vmd.com.au for assistance.
More information in Humphrey’s is available HERE
More information on Titanflex is available HERE
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