Whether or not you pay attention to pop culture, it would be hard to miss the frenzy caused by the drop of Beyoncé’s new album, Cowboy Carter.

At first, the news that caught fire was Beyoncé’s pre-album release of two songs, both joyful romps into the country music genre. Listeners should not have been entirely surprised by her country leanings — Beyoncé was born and brought up in Texas. But for some, watching a Black singer at the top of the R&B (rhythm and blues) genre climb the country music charts, traditionally dominated by white musicians, was disconcerting. The country music scene has a long history of racial segregation that has erased its Black roots and gatekept it from Black artists, even though the Black historical roots of country music are well documented.

But then, when the album dropped, it was about so much more than country music. It honours other Black musical legends — and challenges the segregation we still see and hear in the music industry today.

I get into it all on our latest podcast episode of Don’t Call Me Resilient.

Joining me are two fascinating and animated experts whose work is complex and rich, yet accessible. Alexis McGee is an Assistant Professor of Writing Studies at the University of British Columbia and author of From Blues to Beyoncé: A Century of Black Women’s Generational Sonic Rhetorics, and Jada Watson, Assistant Professor of Digital Humanities at the School of Information Studies at the University of Ottawa, shares some of the knowledge she gained doing her current research project called SongData, in which she uses data like song charts and radio plays to examine representation in the country music industry.

Whether you’re a fan of Beyoncé or not, trust me: you’re not going to want to miss this conversation.

Also today:

All the best.

Vinita Srivastava

Host + Producer, Don't Call Me Resilient

Will Beyoncé’s new album help to break down racial barriers in the country music industry? Here she performs during the ‘On The Run’ tour on July 18, 2014 in Houston, Texas. (Photo by Aaron M. Sprecher/Invision for Parkwood Entertainment/AP Images)

Beyoncé’s ‘Cowboy Carter’ transmits joy, honours legends and challenges a segregated industry

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Beyoncé’s country-inspired album has caused a stir because the country music scene has a history of racial segregation that has erased its Black roots and gatekept it from Black artists.

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Une importante inondation printanière a forcé la fermeture de plusieurs routes dont la principale de la région de Charlevoix, la 138, qu'on voit ici coupée en deux, le 2 mai 2023, à Baie Saint-Paul. La Presse canadienne/Jacques Boissinot

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