Social media has played a huge role in recent years when it comes to disseminating information during major crises. But Meta’s recent ban of news in Canada has created problems for people in remote areas grappling with devastating wildfires this summer. This has been particularly true in Yellowknife as much of the city’s residents have been evacuated in the face of the fires, and some have struggled to get timely information.
Today in The Conversation Canada, Gordon Gow of the University of Alberta explains how he was in the Northwest Territories when the wildfires began threatening Yellowknife. He points out that while social media is an effective tool for providing citizens with information, old-school media, especially radio, becomes critically important.
He writes: “During emergencies especially, ‘free-to-air’ radio is a dependable and easily accessible source of timely information, particularly when internet and phone networks falter and when people are on the move, travelling between urban centres where there may be no internet service.”
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Vehicles line-up for fuel at Fort Providence, N.W.T., on the only road south from Yellowknife, Aug. 17, 2023.
THE CANADIAN PRESS/Jeff McIntosh
Gordon A. Gow, University of Alberta
Social media has been vital for disseminating information during crises, but with Facebook’s ban of news in Canada, old-school media, especially radio, is critically important.
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