February Update

2018 is shaping up to be another big year here at Sketch Group. Since the year began we've already:

run a couple of "sketching boot camp" short training courses
taken visual notes at a handful of strategy days and full-day conferences
completed a collection of hand-drawn and computer-animated videos for our wonderful clients, and
delivered our first hand-drawn video to be played in cinemas!

I feel blessed that I get to do what I love, and am grateful for every opportunity. I hope you have also started the year by kicking some goals, and that it turns out to deliver everything you hope for and more.

Sketching Our 2018 Wish List

Sketch Group is a team who loves sketching. Which is great, because it’s what we do for a living.

But we’ve been thinking about how we can bring even more excitement into making videos; push that envelope, flow that ink, take note of current trends in social media and communications and bring our collective talent and flair to making sure our clients stand out from the crowd.

We’d love to talk with you about your ideas of what you’d like us to do, but we’d also love to share some ideas of our own.

GIFs: unique GIFs for your company, your clients, your product. Hand-drawn and absolutely fabulous. Easy to use, easy to share. Fun to make!
Videos that use artist materials to tell stories. Collage, painting, charcoal!
Performing puppets
3D pop-ups
Crafty creations
Short-form animation
Videos that combine live action with sketched elements

And this is really just scratching the surface. So many ideas. So many ways of making your video something really special!

Let’s talk and really make a splash in 2018.

Featured Video: The Big Issue

We’re big fans of The Big Issue.

So we were thrilled to work with them last year to create a poster explaining their unique business model, of which most people are unaware.

Every two weeks The Big Issues creates a new issue of their current affairs magazine. The Vendors spend $3.50 of their own money to buy it. Then they sell it their customers for $7 and the money they make is their income. This is key to giving vendors a sense of pride that they are working, not receiving charity.

So we were even more thrilled when we were asked to turn the poster into a video.

It’s narrated by Kimbra, one of The Big Issue’s Melbourne-based street vendors and we think it’s definitely worth a look.

Check it out here, oh and next time you see a vendor selling The Big Issue, why not buy one?

A vendor from The Big Issue offers the magazine up, smiling

If you're on the socials, follow us for your Sketchy Fix on Twitter, Facebook, and Instagram.

Cheers