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The Briefing – January 2024

AUDIO

Predictions for 2024

How will the media, sports and entertainment sectors evolve?

Using evidence from 2023 (in true O&O style), Mark Oliver and Sean McGuire outline in detail how these sectors will fare in 2024, and beyond

 
 

ARTICLES

Nike or Fluke?

Can home-grown talent increase your fanbase?

As teenage sensation Luke Littler turbocharges interest in darts, Joe Topping and Charlie Catterall explore how the success of individual athletes can be best harnessed

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A festive forecast

The New York Times vs OpenAI: the next frontier for fair value

Henry Williams dissects why the NYT has decided to take a stand and why others are following...

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Invitation: Through the looking glass…

Celebrating 20 years of the Terms of Trade

As befits a January newsletter, Mark Oliver looks back at how the Terms came about and forward... what lessons can be learnt for the future?

Read more
 
 
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