Why We Needed Hugo

In print, timing matters. Questions don’t always come during business hours, and waiting for answers can slow production decisions.

We built Hugo to help close that gap. Hugo is a new way to get reliable answers when you need them, whether you’re checking availability, comparing substrates, or validating press compatibility, so work can keep moving without unnecessary delays.

Just as importantly, Hugo isn’t here to replace your Huge rep. It’s designed to support them. When Hugo can’t answer something confidently, it connects you back to our team, ensuring expert human support is always part of the process.

Hugo exists to make getting answers easier, without changing the relationships you rely on.